What does Backlink mean?
A backlink is a link from another website to your website. Context, relevance and the natural way the link was created are among the key factors.
AN EXAMPLE IN PRACTICE
Where you might encounter it
An industry association links to a useful specialist page on your company’s website. The link is relevant to the topic and helps interested visitors find more information.
Further sources
From NetzTurm Decode. Clear explanations with historical context.